Webinar: Spotlight on China

Learn about China as a potential export market for Northern Ireland businesses

China is the world’s second largest economy and offers many opportunities for Northern Ireland companies. This recorded webinar from Invest NI cuts through the complexity of exporting to China and helps you understand how the market could fit into your business growth plans.

It focuses on commercial opportunities, with a spotlight on the food and drink and advanced manufacturing and engineering sectors.

You’ll hear directly from two Northern Ireland companies already exporting to China as they share their journey, what they learned along the way and what they would do differently.

Covering key market entry considerations, including intellectual property protection and building effective in‑market relationships, the webinar sets out the next steps your business can take to enter, grow and succeed in China with the support of our Invest NI China team.

Video overview

Richard Seymore, Regional Director at Invest Northern Ireland, introduces China as a key export market for Northern Ireland businesses. He outlines the scale of opportunity and demand for high-quality international products, alongside the support available from Invest Northern Ireland to help companies enter and grow in the market.

View the Spotlight on China recorded webinar.

To discuss opportunities and support available email: exportenquiries@investni.com

First published 28 May 2026