Prepare your social enterprise for funding

Prepare your social enterprise for funding with clear missions, business plans, impact tools, and strategic partnerships.

Preparing your social enterprise for funding starts with understanding what funders need to see. Whether you are applying for grants, social investment, community finance or crowdfunding, strong foundations help demonstrate that you know your mission, your market and your financial position.

Taking time to prepare will strengthen your funding applications and make it easier for funders to recognise your potential and the impact their support will help you achieve.

A well‑prepared social enterprise can show:

who you are – your social mission, values, legal structure and the issue you aim to address
what you do – the activities you deliver and the evidence of impact you can demonstrate
how you operate – your business model, finances, governance and long‑term plans

Define your social mission and measure impact

Your social mission is the purpose of your enterprise — the change you aim to create and why your work matters. Funders expect this mission to be linked to measurable outcomes, clear indicators and evidence of impact.

Be specific about:

the issue you’re addressing and who benefits
the outcomes and indicators you intend to track
how you collect, analyse and use data to improve performance

Gathering impact evidence, such as testimonials, case studies or before‑and‑after data, helps funders see the difference your work makes.

Develop a clear and realistic business plan

A business plan sets out your aims, market research, products or services, income streams, financial forecasts and social impact metrics. It helps you test ideas, plan your growth and demonstrate how funding will support long‑term sustainability rather than short‑term survival.

A strong business plan should include:

your value proposition – what makes your enterprise unique and valuable
your target customers, pricing and market position
a realistic route to long‑term financial viability

Using templates or checklists can help you structure your plan, and simple impact frameworks allow you to track performance. Creating a short funding summary or pitch based on your plan makes it easier to apply to different funders’ application formats.

Strengthen your governance and operational systems

Good governance shows funders your organisation is well‑run and capable of managing funding responsibly.

This includes having:

a board with a diverse range of skills
up‑to‑date policies (for example, safeguarding and data protection)
clear leadership roles and decision‑making processes

Strong internal operations — such as staff structures, management processes and financial systems — help demonstrate that your social enterprise can deliver projects effectively.

It’s important to provide:

recent accounts and budgets
cashflow forecasts
an overview of key risks and how you plan manage them

Having a mix of income sources — for example trading, grants and contracts — also shows financial stability and reduces reliance on a single funding stream.

Understand and meet funder expectations

Funders want to understand how your business model balances financial sustainability with social impact. A two‑ to three‑year growth plan can help demonstrate clear milestones, KPIs and risk management.

Research the funding landscape to find opportunities aligned with your mission. Different funders prioritise different themes, such as community development, environmental impact or health and well‑being.

Funding options may include:

social investors
charitable trusts or foundations
local authority or regional funds
community finance providers

Simple customer relationship management (CRM) tools, project reporting systems and financial software can help you track and prepare the reports funders require.

Build strong connections and strategic partnerships

Partnerships can strengthen your funding applications by showing collaboration and shared outcomes. Working with complementary organisations can expand your reach and improve impact.

You can include letters of support, partnership agreements or joint working statements to show collaboration and shared commitment to impact.

An investor‑ready pitch or proposal can help you communicate your organisation clearly and concisely.

Your pitch or proposal should summarise: